BEFORE SANDY: Southern Ocean County Chamber Has Released 2011 Tourism Economic Impact Study
The economic impact of Southern Ocean County was commissioned by the Long Beach Island Region Destination Marketing Organization on behalf of the Southern Ocean County Chamber of Commerce.
The research was conducted by Rockport Analytics, an independent market research company. The goal of the study was to understand the full economic contribution resulting from visitation to the LBI region to county and the state.
Travelers spend $459 million on lodging, $296 million on food and beverage, $259 million on shopping and $115 million on entertainment and recreation. LBI Region tourism supports 14% of all employment to Ocean County with 83cents of each dollar spent in area by LBI Region visitors is kept within Ocean County.
Analyzing the direct, indirect and induced effects from visitor spending and deriving information DK Shifflet and Dun & Bradstreet reports, an accurate account of the tourism economic picture was developed to help local business, future investors in LBI Region and non profits have information that can help focus marketing and development efforts moving forward.
For an in depth presentation of the study, Rockport Analytics will be at the January 8 State of the Chamber at Sea Oaks Country Club to review.
Information about the State of the Chamber event and the study is available at the Southern Ocean County Chamber of Commerce 265 W Ninth St, Ship Bottom 609 494 7211 or at www.visitLBIregion.com